If you feel like you want to transcribe this audio and let me have it, please do so. I’ll appreciate it and you’ll learn ton from it.
The difference between strategy and tactic
strategy: long term, many steps, towards a distant goal. sustainable.
tactic is a step that without a strategy goes nowhere. not sustainable, not scalable.
if you don’t determine where you are and where you want to go, you will only have tactics… short sighted actions that feel good but don’t gel into an overarching strategy
The sticky point is, surprisingly, having to bring clarity to the starting point. Why?
Because of your base context that is always there: there is something wrong here… with you, with them, with it.
so you don’t want to look at that… you just want to fix what feels wrong.
even if you can move, it will bite you in the ass